Privacy Policy

1. General

• Reliance Brands Limited, having its registered address at 5th Floor, Court House, Lokmanya Tilak Marg, Dhobi Talao, Maharashtra, Mumbai 400002, India (“Reliance”, “we”, “us” or “our”) is managing and operating the mobile application/website stevemadden.in (collectively referred to as the “Steve Madden Platform”) through which it inter alia facilitates the sale of lifestyle and fashion merchandise products (“Products”) to the users of the Steve Madden Platform (“User” or “Users” or “you” or “your”).
• This privacy policy (“Privacy Policy”), together with the governs your use of the Steve Madden Platform and describes our policies and procedures on the collection, use, disclosure, processing, transfer, and storage of the information provided to us by you.
• This document is an electronic record and is governed by the provisions under the Information Technology Act, 2000 and rules made thereunder as may be applicable.
• This Privacy Policy sets out the type of information collected from the Users, including the nature of the Sensitive Personal Data or Information (defined hereinafter), the purpose, means and modes of usage of such information and how and to whom we shall disclose or transfer such information.
• Please take a moment to familiarize yourself with our Privacy Policy. If you do not agree with any provisions of the Terms or this Privacy Policy, we advise you to not use or access the Steve Madden Platform.

2. Type of Information Collected

• You may be asked to provide your information anytime you visit, access, use or browse the Steve Madden Platform.
• You agree to provide information, which shall be true, correct, up to date and accurate.
• Steve Madden Platform is not directed towards minors. We do not knowingly collect Personal Information from any User who is under 18 (Eighteen) years.

2.4 We may collect a variety of information from you, including your name, password, mailing address, phone number, email address and contact preferences, including any other usage and interaction details with us or our affiliates.

2.5 We may also collect, receive, process or store certain sensitive personal data or information consisting of, but not limited to:

• Password;
• Financial information such as bank account or credit card or debit card or other payment instrument details;
• Physical, physiological and mental health condition;
• Any detail relating to the above Personal Information categories as provided to us for providing service; and
• Any of the information received under above Personal Information categories by us for processing, stored or processed under lawful contract or otherwise.

(Collectively, referred to as “Sensitive Personal Data or Information”).

3. Use of Information Collected

3.1 We may collect, use or process your information including Personal Information and Sensitive Personal Data or Information for the following purposes:

3.1.1 For creating and giving you access to your registered account on the Steve Madden Platform.

3.1.2 To develop, deliver, process and improve our Products, services, content in order to personalize and improve your experience.

3.1.3 To inform you about our Products, services, offers, updates, upcoming events, including providing you information in relation to order confirmations, invoices, technical notices, security alerts.

3.1.4 For internal analytical and research purposes such as auditing, data analysis and research to improve Our Products, services and customer communications.

3.1.5 To meet any legal or regulatory requirement or comply with a request from any governmental or judicial authority.

3.1.6 To resolve any request, dispute, grievance or complaint raised by you in relation to your use of the Steve Madden Platform.

3.1.7 To detect or monitor any fraudulent or illegal activity on the Steve Madden Platform.

4. Disclosure of Information Collected

4.1 We may from time to time be required to disclose the information collected from you to our trusted third party service providers who assist us in order to facilitate the provision of services and purchase of Products on the Steve Madden Platform.

4.2 We may also disclose your information when such disclosure is requisitioned under any law or judicial decree.

4.3 We may also disclose or transfer your information to any third party as a part of reorganization or a sale of the assets.

4.4 A third party payment gateway provider may be required to collect certain financial information from you.

4.5 While we take best efforts to ensure that your information is duly protected by undertaking security measures prescribed under applicable laws, you are strongly advised to exercise reasonable discretion.

4.6 Your information may also be transferred, stored or processed in any country other than the one where you access the Steve Madden Platform.

5. Security

5.1 The security of your Personal Information is important to us.

5.2 Your information is contained within secured networks and is only accessible by a limited number of authorized persons.

5.3 Although we make best possible efforts to transmit and store all the information provided by you in a secure operating environment, you understand that there is no such thing as complete security.

6. Cookies Policy

6.1 Due to the communications standards on the Internet, when you visit, access or browse the Steve Madden Platform, we automatically receive technical information such as IP address, browser type, and website usage patterns.

6.2 The Steve Madden Platform uses temporary cookies to store certain data.

6.3 You understand that you may set or amend your web browsers to delete or disable cookies.

6.4 We may allow other companies or entities to serve advertisements to you.

6.5 You agree and understand that we do not exercise control over third party websites displayed as search results or links on the Steve Madden Platform.

6.6 We may keep records of telephone calls received from and made to Users for the purpose of administration of services.

6.7 You consent to our reproduction/publishing of all testimonials and reviews given by you on the Steve Madden Platform.

7. Opt-Out Policy

7.1 The third party service providers with whom we may share information provided by you are not permitted to market their own services.

7.2 If you wish to remove your contact information from all our mailing lists and newsletters, you can click on the unsubscribe link.

8. Retention of information

8.1 We will retain your information and any data for the period necessary to fulfil the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted under the applicable law.

9. Modification

9.1 We reserve the right to amend this Privacy Policy at any time.

10. Grievance Redressal

10.1 In case, you have any questions, grievance or complaints about this Privacy Policy, or the Steve Madden Platform, you may contact our grievance officer on the below mentioned details:

Name: Gaurav Chhimwal

Designation: Grievance Officer

Email Address: [email protected]

11. Governing Law

11.1 The terms of this Privacy Policy shall be governed and construed in accordance with the laws of India.

12. Severability

12.1 Whenever possible, each section of this Privacy Policy shall be interpreted in a manner so as to be valid under applicable law.